ISC Research Newsletter: November 2009
Newsletter: November 2009
Special Offer
25% discount on all subscriptions taken out during November.
- The English-speaking International Schools Market is currently worth £12.5 billion
- Last year, during the worst of the global downturn the market grew by 7.8%
- The total number of international schools will double over the next 10 years.
By subscribing to ISC Research Limited you will gain access to the richest schools market in the world.
If you would like to learn more about how subscribing can help you identify and target international schools worldwide call our sales team on 01367 246009 or email pt@isc-r.com.
In This Issue:
- ISC Research Latest
- Country Focus: Netherlands
- International School News Roundup
- What are the advantages to being a subscriber
- Visit the ISC Research web site
- See a demo of the system in Adobe Flash
Current Market Size
| Current Market Size | |
|---|---|
| Total number of English-medium international schools (not including future schools) | 5,363 |
| Total number of students | 2,330,993 |
| Changes since January 1st | |
| New school records | 398 |
| Updated (many schools are updated several times a year) | 4,970 |
| Checked | 4,129 |
| Heads updated (names and/or email addresses) | 1,187 |
| Heads checked | 3,731 |
| Emails changed | 1,379 |
ISC Research Latest Online Improvements
This month ISC Research unveils the latest improvements to its online offering. From this month the system will allow subscribers to view schools right down to the city level. Previously the powerful marketing engine, which is driven by the ISC Research database of international schools - the most comprehensive of its kind in the world - allowed subscribers to view marketing statistics down to the country level. From this month as well as by Region, Sub-Region and Country, Subscribers can drill right down to City level.
For example, a user interested in China may now drill down through the system from the Region (Asia) to the sub-region (Eastern Asia) and then to the country (China) and learn that of the 217 schools listed, 61 in Beijing and 59 in Shanghai alone. Then, by clicking on Beijing, a screen opens with statistics on school size, age and orientation and a list of all the schools with links to the ISC Research online page and also the school website that are cited in that city.
Also in November ISC Research Limited will be introducing a news feed service to subscribers. Each day ISC Research will research what is happening in the world of international schools and send out small Newsletters to clients keeping them abreast of any key developments.
To coincide with the launch of the improved system, ISC Research is also offering a 25% discount on all subscriptions taken out during November. International schools cater for expatriates but, more importantly, the richest 5% of the non-English-speaking world. A typical international school teaches wholly or partly in English, is independent and is located in a non-English speaking country. The international schools market is much bigger than many people realise and demand for international schools is increasing.
By subscribing to ISC Research Limited you will gain access to the richest schools market in the world. This market is growing at an extraordinary rate and almost certainly has a greater value than the current UK schools market. Many companies spend a huge amount marketing and selling to local schools and very little internationally. Yet compared to UK schools, schools abroad are often isolated and have very little access to information, representatives, presentations etc.
Sales prospects are therefore enormous and they are getting bigger day by day. The budgets of these schools are often much higher than an equivalent UK school, also the international school world is changing at an extraordinary pace and should be a high priority for everybody with products or services designed for schools.
If you would like to learn more about how subscribing can help you identify and target international schools worldwide call our sales team on 01367 246009 or email pt@isc-r.com.
Country Focus: Netherlands
| International Schools in the Netherlands | |
|---|---|
| 138 | Total number of schools |
| 60,462 | Total number of students |
| 6,239 | Total number of staff |
| 29 | Number of schools offering education for 3-5 year olds |
| 29 | Number of schools offering education for 5-11 year olds |
| 116 | Number of schools offering education for 11-13 year olds |
| 115 | Number of schools offering education for 13-16 year olds |
| 116 | Number of schools offering education for 16-18 year olds |
| 14 | Number of schools offering all or part UK curriculum |
| 5 | Number of schools offering all or part US curriculum |
| 35 | Number of schools offering all or part international curriculum |
International School News Roundup
Finland: leading the world in education
India: International schools seen as the cream of education
Sri Lanka - more students opt for English medium
India - Imperial keen to set 'foot' in India
Australia: losing international students to UK and Canada
http://www.bangordailynews.com/detail/119569.html
These news stories are a small sample taken from the ISC Research Online System.
For more information call ISC Research on 01367 246007 or email tl@isc-r.com.
What are the advantages to being a subscriber?
By subscribing to ISC Research Limited you will gain access to the richest schools market in the world. This market is growing at an extraordinary rate and almost certainly has a greater value than the current UK schools market. Many companies spend a huge amount marketing and selling to UK schools and very little internationally. Yet compared to UK schools, schools abroad are often isolated and have little access to information, representatives, presentations etc. Sales prospects are enormous and they are getting bigger day by day. Using ISC Research Limited's online system subscribers can map, analyse, target and contact over 4,600 English-medium schools worldwide. Taking the current annual growth rate of 11% there will be nearly 6,000 schools by 2010, well over 10,000 schools by 2015 & over 15,000 by 2020.
As well as researching new schools, the underlying database is constantly researched and updated to reflect innumerable changes in basic school information. ISC Research Limited specializes in providing detailed, up-to-date information about existing international schools, emerging international schools and trends in the market.
With the system you can:
- Analyse and target schools by geography, curriculum, examinations, membership of associations, pupil age, etc. using Search
- Show results using a graphics interface
- Access the up-to-date international schools News Section
- Use the Market Overview and Statistics Section to follow trends
- Find and contact international school organisations
- Manage communications appropriately and effectively with integrated e-mail and mailing utilities
- Single or multiple user subscriptions are available to suppliers, service organisations and parents.
- For free temporary access and system demonstration contact ISC Research Limited.
We really like this new service. Cambridge International Examinations
has been able to use the ISC Research service as a one-stop shop for
targeting and contacting schools. The service is extremely useful: the
data is much more comprehensive and up-to-date than anything else and we
are able to find new schools as they open.
Peter Monteath,Research & Strategy Manager,
University of Cambridge International Examinations
The Council of International Schools (http://www.cois.org) is
delighted, on behalf of its member schools, with this new arrangement
with ISC Research, that gives our members access to the substantive data
held by ISC on International Schools around the world. CIS is providing
ISC with the public domain data it holds on its member schools, while
both organisations will feed each other up-dated data, so ensuring that
entries are current. CIS will continue to collect compensation data as
part of its joint annual survey with ECIS, but this data will remain
confidential and will, as in the past, only be made available to member
schools who have responded to the survey.
Richard Tangye, Executive Director of CIS
ISC Research has enabled me rapidly to develop a marketing strategy
for international schools. Targeted marketing in this highly lucrative
sector would have been impossible otherwise. I recommend this to anyone
seriously interested in this market.
Ian Bourne, Managing Director, Citnexus
The new arrangements give both organisations and member schools
access to the vast amount of non-confidential data held by ISC Research
about the rapidly growing number of international schools around the
world. It would be impossible for us or member schools to do this work
ourselves. We look forward to working with ISC Research on appropriate
research projects.
Roger Fry, Chair of COBIS
I am so impressed that the new system
can do this (store files on the server so that they may be sent as
links) - it's great that the file does not appear as an attachment which
means it is a great way for us to reach international schools with our
catalogue.
Alice Hutt: Classroom Video
