• international schools
The international schools market is changing. New schools need to know. By Will Bedford

The international schools market is evolving, and it’s not just because of COVID-19. There is shift in demand for mid-market schools where fees are affordable but standards are good. There’s a tilt in student demographics, away from the traditional Western expatriate to more expatriate families from Asia. Parents are more demanding of academic provision in the wake of COVID-19, and teaching and learning practices are expected to adapt. 

Schools, both new and current, will be impacted by these market changes and, as a result, school development decisions need to be accurately informed.

ISC Research has been gathering data and intelligence on the world’s international schools market for over 25 years and remains the market leader for reports and services informing international school trends for development and acquisition decisions. We have several solutions for new school planning and start-up: 

  • The forthcoming 2020 ISC Research Global Opportunities Report will highlight notable shifts in fee-focused demand, student demographics and new market potential. This report provides the data, trends, and intelligence on the international schools market that are essential to inform location selection for new international school development or acquisition. The report will be available in September. You can order your copy now for delivery on publication day.
  • ISC Research Market Intelligence Reports are now available for 16 of the countries that are featured in the new Global Opportunities Report. These comprehensive reports provide detailed international schools data and intelligence for a specific country including current demand, market trends, future international school development already planned, and government legislation impacting school development and foreign investment. They are essential country knowledge to guide your school development once a location has been agreed. A brand new China Market Intelligence Report has been released this August.
  • ISC Research Positioning Service helps new school development and start-up teams to identify niche potential and unique selling points for their new school if it’s in a location where competition is high or the market is shifting. 


More extensive development due diligence and support for selecting school brand partners is also available from ISC Research.

In the changing market it’s important not to leave development and acquisition decisions to chance. ISC Research has trusted, current, independent data and intelligence to inform crucial decisions. Do get in touch with us if you would like more information or advice will.bedford@iscresearch.com